Shannon Wilburn, CFE, is the Co-founder and CEO of Just Between Friends Franchise Systems, Inc., North America’s leading pop-up children’s and maternity consignment sale. Just Between Friends has 150+ franchises in 32 states. Each franchise hosts two or more seasonal sales a year in their community. JBF was founded on the idea that everyone deserves to feel good about providing well for their families. JBF was named to Forbes “Top Ten Franchises in America” for 3 years in a row and has been named in the top franchises for franchisee satisfaction by Franchise Business Review for the last 14 years. JBF has also been named to the list of “Top Franchises for Women,” “Top Ten Home-based Franchises for Stay-at-home Moms” and “Best of the Best Low-Cost Franchises by Franchise Business Review for a fourth year. Interviewed by Michelle Rowan, President, Franchise Business Review.