Standing Out to Captivate Your Customers

Standing Out to Captivate Your Customers

 

 

Stan Phelps and Evan Carroll¬†return to Social Geek Radio! The authors give us some background on the Goldfish series of books, the latest of which is Pink Goldfish: Defy Normal, Exploit Imperfection and Captivate Your Customers by Stan Phelps and David Rendall. This edition compells brands to no longer hide their flaws &¬†weirdness and make them differentiators in a “sea of sameness.”

We also get a preview of the next book in the series, The Yellow Goldfish…

Evan and Stan will be on the road all summer speaking in the Think Outside The Bowl Tour!