We’ll discuss the power a well-told story to build trust and authenticity. Each of our panelists will share their own “WHY” and how you can find yours. Plus:
- The marketer as the steward of the brand who keeps the torch lit
- Personalizing your brand and branding your person
- The tactical shift for Franchises to Conversational Marketing from form-fills and chat bots
- The future of storytelling: short form vertical video
And remember, there are no boring brands … just bad storytellers!