Big show today! First up: Sarah Bush, IFA’s new General Counsel shares the latest updates on what the FTC and the federal government are up to fighting small business. The FTC has issued a request for information from franchise professionals. Why now? And, how can you respond and share your franchise story?
Next up: an informal conversation where Ingrid Schneider, Patti Rother, and host Jack Monson the share results of an experiment on the best performing types, formats, and frequency for LinkedIn posts.
*What’s working and what’s not?
*What’s better: 3 times per week or 3 times per day?
*Why are the results for reach now so different than for engagement?
*How does AI now affect your reach?
*Which new LinkedIn features and tools should you use and which should be avoided?
*And, what exactly is a #shitpost?
Shout-outs today to Franchise Business Review, Northeast Color, and all the #frandogs