Thomas Scott, founder, and CEO of Brand Journalist joins Social Geek Radio hosts Deb Evans, founder Deb Evans Consulting, LLC and Jack Monson, Director of Digital Strategy of Qiigo. Brand Journalists is a professional blogging, PR, social media, and content creation firm based in Nashville TN.
He joins Social Geek Radio hosts, Deb Evans and Jack Monson to share franchise lead generation and best practices for franchise brand storytelling.
Thomas is an experienced franchisee, franchisor and franchise supplier. He is a skilled franchise lead generation specialist, expert at SEO, website design, content marketing, PPC, social media and PR campaigns designed to generate real franchise buyers. Thomas is also an accomplished photojournalist published in most US dailies and many magazines. Twice nominated for the Pulitzer Prize, published in USA Today, New York Times, Wall Street Journal, Elle Magazine.
Recently, Thomas tapped into his entrepreneur spirit and purchased a Woops! franchise and opened it in the Opray Mills Mall in Nashville. The Woops! franchise capitalizes on two important trends: customers are increasingly seeking boutique, high-quality neighborhood sources for expresso and artisanal baked goods; and globally popular desserts like the French macaron.