Franchise Reading List with Jack Monson

Franchise Reading List with Jack Monson

It’s the Social Geek Recommended Spring Reading List with several authors from the franchise community sharing their stories.

On today’s show:

Toni Harris Taylor is known as The Networking Queen and The Coach That Connects. She’s a keynote speaker and author with a new book titled, Show Up! Be Up! Follow Up to Blow Up! She has a fantastic collection of stories to share about networking and helpful tips on how to improve your networking game.

Kevin Moehlenkamp is a Brand Zealot with Garrand Moehlenkamp. He’s the creator of one of the most successful branding campaigns ever: American Runs on Dunkin and many other wildly successful marketing campaigns in and out of franchising. He’s also a Franchisee with American Family Care!

We’ll chat about his new book, Bakin’ in a Craveable Brand, share some advice how to build a “craveable brand,” discuss how to know when it’s time to change your branding, and the real difference between marketing and branding of franchise systems.

Scott Greenberg is much sought-after keynote speaker and now a regular contributor to the Social Geek Podcast. His new book is out NEXT WEEK: Stop the Shift Show. He’ll share ideas on building a top-performing team within your small business.

And don’t miss Scott’s session at #IFA2024 on Monday 2/19!

Thanks for your ongoing support Citrin Cooperman, Northeast Color, AnswerConnect, and Hughes.

Franchise Books