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FDM: Marketing Challenges: Branding and Lead Generation

August 1, 2021
FDM: Marketing Challenges:  Branding and Lead Generation
FDM

Here is Jack Monson’s monthly column in Franchise Dictionary Magazine for August, 2021.

Audio version:

 

And, shout out to Kristen Pechacek, Sherri Fishman, and the International Franchise Association‘s Marketing & Innovation Committee for their persistence in moving our industry forward!

 

Text version

 

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