Today is D-Day for Facebook on Apple devices!
Apple is officially changing everything today, with some ads getting shut off and many Pixels dropping their reporting data. Facebook has shared with Mike a list of things to watch out for including:
* Interest sizes and audience sizes are greatly changing today
* Campaign results are now moved from 28-day to 7-day data
* Web events and custom conversions are now limited
* More updates and restrictions on ad set variations, app events, and campaign creation
And we will see all of you May 7-8 at Franchise Expo Nashville with MFV Expos!